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Monthly Archives: November 2012

B&B's Tip of the Week

TIP OF THE WEEK: PROTECT JOBS THAT PRINT ON DULL OR MATTE SHEETS

November 28, 2012by Maggie Young Leave a comment

One piece of advice that our Pressroom Manager always gives to our customers is to coat and protect all jobs that print on dull or matte sheets.  His reasoning? Dull […]

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Print, Tip of the Week
Camera lens

WHAT’S THE STORY BEHIND YOUR IMAGES?

November 28, 2012by Maggie Young 1 Comment

Have you ever seen an image or photograph that drove you to imagine all of the circumstances leading up to the final capture of the moment? Or, have your eyes […]

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Experiences
Japanese trees in a zen garden

HOW TO QUIET THE ANTI-PAPER CROWD

November 26, 2012by Maggie Young 1 Comment

Dispelling the myth behind printers as “tree killers” After loading my stomach with enough Turkey and stuffing at Thanksgiving to keep me fueled for the foreseeable future, I was desperate […]

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Environment, Print

TIP OF THE WEEK: DON’T LET YOUR DESIGN CREEP OFF THE PAGE!

November 21, 2012by Michael Bland Leave a comment

Don’t let your design creep off the page! Any time you’re designing a saddlestiched job with more than a few pages, consider how creep could affect your job. What exactly […]

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Print, Tip of the Week
The head of a pilgrim

NEED SOMETHING ELSE TO BE THANKFUL FOR? (BE PREPARED TO LAUGH)

November 21, 2012by Maggie Young Leave a comment

In the spirit of Thanksgiving, we always like to reflect on what we are truly thankful for: family, employment, health.  But have we ever really dug deep enough to thank […]

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Marketing

TIP OF THE WEEK: WORKING WITH (NOT SO SOFT) PROOFS

November 14, 2012by Michael Bland Leave a comment

Once approved, a PDF soft proof serves as a basic contract just as a traditional proof does, so it is important to review the soft proof as carefully as you […]

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Print, Tip of the Week
A cup of coffee to share with friends

THE TOP 5 PRINT MEDIA AND COMMUNICATIONS BLOGS YOU SHOULD BE FOLLOWING

November 14, 2012by Maggie Young 4 Comments

We love using our knowledge of the print and direct marketing industries to guide our customers in making the best decisions possible with their next marketing endeavors.  Here you will […]

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Print, Uncategorized
A QR code on a brick wall

QR CODES AS MOBILE PAYMENT METHOD?

November 12, 2012by Maggie Young Leave a comment

Originally posted on Gigaom:
One of the splashiest recent headlines in mobile payments was the partnership announced in August between Square and Starbucks (s sbux), which said it will accept payments…

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Science and Technology, Uncategorized

4 DIRECT MAIL STATISTICS YOU CAN’T IGNORE

November 11, 2012by Maggie Young 9 Comments

Direct mail has been getting a bad rap Consumers are complaining about having to sort through endless piles of junk mail with offers that aren’t even relevant to them. Others complain […]

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Direct Mail

BIG DATA IS THE REAL WINNER OF THE 2012 ELECTION

November 9, 2012by Michael Bland 7 Comments

Assessing the facts after the Presidential Election: How did (some) pollsters get it so wrong? And what can businesses learn from their mistakes?  If you are like me, you are […]

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Business Smarts

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