Richmond, Virginia- B&B, formally B&B Printing, today announced their transition to a direct communications company with a new brand identity and website. Partnering with The Flores Shop, a local design firm, B&B’s products and services are underscored through modern graphic elements and easy navigation.

“The level of innovation within the printing industry is increasing at exponential rates with online ordering and procurement, integrated marketing, and automated processes, “ said Michael Bland, President.  “Our industry is no longer completely manufacturing focused.   We recognized this monumental change and realized that to maintain our foothold as a top competitor, our brand needed to reflect this change.”

B&B’s new brand identity is now live on their brand new website, seeking to transform outdated perceptions of printing as a cumbersome process.  A brand new customer center enables users to manage their account online, and a helpful blog ensures that visitors can learn as much as possible about printing and direct communications before they begin their next project.  To further connect B&B with their customers, employees were used as models for several of the photographs on the site.

B&B is an ISO registered company that is a full-service printer and direct communications company offering both conventional and digital printing solutions.  They also provide services in direct mail, inventory/order fulfillment, and database management. For more information on B&B, visit BBsmartsolutions.com or contact Maggie Young at (804) 794-8273 or myoung@bbprintnet.com.


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