Words are nice, and images too, but what’s more important than color and hue? The part color plays in our lives is often forgotten, as our eyes take in so […]
Metallic inks are popular and attractive, but plan your job carefully if you are inclined to use them. Keep these tidbits in mind: • Metallics perform well on gloss paper […]
Getting in touch with ‘tones. Multi-color halftone reproduction of black & white photos usually takes one of these forms: duotone (two inks), tritone (three colors) or quadtone (do we hear […]
Does the notion of “building” from ink seem improbable? Well, maybe. But the expression has come to describe the process of creating the illusion of a single, sold color by […]
Printing was one of the first trades to dive deep into color theory, experimenting with pigments and light to produce desired colors. Color theory has always fascinated us and we […]
It’s official! The Pantone Color Institute has deemed emerald the official color of 2013. Experts search worldwide for the one color that will ultimately set the tone for the year […]
Does your personality match your color? Try it out for yourself with the color-personality finder!