Marketers are becoming more concerned about what their brands are associated with online. Despite their efforts, they have little control on where their digital ads show up.
Print has a secret power you may not have thought of: touch. The more senses you stimulate, the more your message gets across.
QR codes are hugely popular, and are still climbing the charts.
We are super excited to announce our 2013 social media photo contest, “B&B Loves Summertime in Virginia.” Inspired by the creative energy of our fellow Virginians, we are launching this […]
Unless you’ve been living under the proverbial marketing rock for the past few years, you’ve surely heard the words “customization” and “personalization” used to describe direct marketing strategies to increase […]
Spring is upon us, even though the blustery 30 degree weather and scattered snow days tell us that winter is hanging on desperately. Despite the odd weather patterns, the season […]
What does the revelation that colleges misreported data to U.S. News tell us about the current environment in college admissions? Admissions directors are on the hot seat to attract highly […]
Raise your hand if you thought teenagers, the digital generation, are more likely to respond to online ads than anything else. (My hand slowly goes up) I tend to clump […]
We love it. We need it. We want more of it. Domtar and their agency partner Eric Mower & Associates are back for more “Paper Because” antics, this time concentrating […]
It’s getting close to that time of the year, where Annual Reports inundate the mailboxes of investors and other interested parties. There is important information to be conveyed in these reports, otherwise, […]